VIP Marketing

VIP Visitor Marketing & Ground Handling

Would the attendance of your leading exhibiting companies’ key V.I.P & business-critical guests add value to your event?

Are these business critical guests REALLY treated like V.I.P.s when they arrive at your event?

Do you currently collect data on all business-critical guests invited by your exhibiting companies?

Would more V.I.P guests attend your event if they were assured that they would be treated in a manner befitting their status in their industry?

Would exhibiting companies be less inclined to `falsify’ exhibitor passes for their key clients if they could be assured that their clients would be treated in line with their expectations and that their data were to be kept away from their exhibiting competitors?

Priority Event Check In Service

Think the trade show equivalent of an airline First or Business Class service.  It completes the circle of benefits for Organisers, Exhibiting companies and their VIP customers.

Priority Event Check-in Service is an online registration and ground handling service, expediting the entrance of the V.I.P. guests of your exhibiting companies into your event, whilst providing you the organiser with their data and optionally an additional revenue stream.

Apart from treating VIP business guests in line with their status in the industry, it also encourages exhibiting companies NOT to falsify exhibitor passes for their V.I.P guests to expedite their entry into the event.


Exhibiting Companies

They can invite their key customers secure in the knowledge that they will be handled `properly’ on arrival, escorted to their stand and their data will not be shared with third parties.  Increases the ROI for the exhibiting company.


A point of difference between their event and other events in their sector.

Data on key visitors to their event.

A revenue stream.

VIP Visitor

More inclined to attend an event at the invitation of a key supplier in the knowledge that they will avoid the queues among general attendees.